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Have you seen How To SELL Anything?

This incredible sales handbook distils an expert's lifetime of sales and marketing experience and hands it to you on a platter, in a simple, easy-to-follow format. With existing customers being the most valuable source of income for any business, this book will teach you how to increase your return business and make more profit from your most loyal customers - and even how to reduce the costs of dealing with your least profitable customers.

Get it on Amazon (Kindle/Print)
 

Marketing Studies

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64/165 pages

631.  
RightNow urges more social customer experiences
Many large consumer brands are increasingly using social media technologies to provide customers with an exceptional experience, to listen to and respond to conversations on the social web, and to build branded communities to cultivate their own...

632.  
Smartphone users more loyal to their network
As more and more mobile telecoms customers switch to smartphones, many retailers are having to adjust their 'sales experience' to address the specific needs of these tech-savvy customers, according to a report by J.D. Power and Associates. The study...

633.  
Top ten ways to improve a loyalty scheme
A report by the Cornell Center for Hospitality Research has highlighted ten principles that make it more likely that loyalty programmes will actually develop loyal customers. According to the report, entitled 'Building Customer Loyalty: Ten Guiding...

634.  
Email battles social networks for consumers' attention
While consumers are increasingly using social media web sites such as Twitter and Facebook, marketers still need to focus on targeted and relevant email marketing for continued e-commerce success, warns a research report by Econsultancy. According to...

635.  
Affiliate marketing sales to hit £4.6bn in 2010
The affiliate marketing sector will drive an estimated £4.62 billion in UK online retail sales during 2010, according to a recent report published by Econsultancy. The Affiliate Marketing Buyer's Guide 2010, estimates that the UK's digital performance...

636.  
Extra-small and private label CPG gains market share 
Channel and category shifts accelerated consumer transition

Small and extra-small CPG manufacturers' and retailers' own brands gained US market share over larger players during 2020, according to research from IRI. In fact, of the CPG industry's US$933 billion of total US sales in measured channels in 2020...

637.  
Video-based marketing more than doubles in 2021 
Sales teams create and post their own flicks

A study by video experience platform provider Vidyard has revealed the surprising extent to which the number of videos shared by businesses has increased - up by some 135% year-over-year, driven mainly by user-generated videos within sales teams in...

638.  
B2B manufacturers face ever-tougher competition 
Time-to-market and AI are their main focus now

Almost all (99%) US manufacturing businesses feel pressure to get products to market faster than last year due to the current market situation, according to research from inRiver. The report, entitled'Driving digital commerce in manufacturing', was...

639.  
Retail industry most targeted by malicious emails 
2m malicious emails bypassed email defences in 1 year

Some two million malicious emails bypassed traditional email defences, such as secure email gateways, between July 2020 and July 2021, according to a report from Human Layer Security company Tessian. These emails were flagged by inbound email security...

640.  
Consumers turning to 'buy now pay later' schemes 
Not much time left for banks to compete for business

Millions of consumers around the world are increasingly using 'Buy Now Pay Later' (BNPL) services, rather than using traditional means such as credit cards, to help them manage the expense of their online and in-store purchases while maintaining their...

64/165 pages

Have you seen How To SELL Anything?

This incredible sales handbook distils an expert's lifetime of sales and marketing experience and hands it to you on a platter, in a simple, easy-to-follow format.

With existing customers being the most valuable source of income for any business, this book will teach you how to increase your return business and make more profit from your most loyal customers - and even how to reduce the costs of dealing with your least profitable customers.

You'll learn to sell yourself, sell your products, and sell your brand on the internet, writing high-conversion landing pages, social media posts, and more. You'll start attracting customers you didn’t even know existed, and learn the top trade secrets for customer retention.

You'll become a lean, mean selling machine. See how the experts do it and learn to adapt what they've done for your own profit. You'll learn to write strong, powerful, effective sales copy, whether it's for a sales script, sales letter, flyer, insert, advert or just about anything else.

You'll learn how to sell whether you're selling by telephone, by mail, or even meeting prospects face-to-face. You'll find out how to size them up, present yourself, nail down their true needs, close the sale, and learn to tackle the tricky ones.

You'll discover the biggest secrets of successful direct mail sellers, sales letter writers, and how to segment and choose the right prospects for each campaign.

Get it on Amazon (Kindle/Print)
 
Copyright © 2001-2026 Peter J. Clark